
Career

GO247's Luxury Grooming Collection Get Men Ready for Winter
The brand's high-end products address all hair concerns of the season.

Men's Look from Spain Shows Versatility of Texture
From the Barcelona salon Pelsynera comes the Mr. BOY Collection of varied looks and perspectives of a single face.

Don't Fear the Beard: A Roundup of Our Best Beard Advice
Tips from the experts ranging from why beards smell and how to neutralize odor to tips for getting a beard to behave, and the tools to tame it.

Good Sports: Men's Collection of Cuts and Styles from Simon Shaw and PROJECT: Men
Under the direction of Simon Shaw, these haircuts and styles are inspired by the diversity of looks on soccer fans in the stands.

Macho Makeup Part 3: The Final Looks
New perceptions of gender--more specifically, the greater acceptance of gender fluidity and things like choosing your personal pronoun — have opened the door to men’s acceptance of more traditionally feminine products and services. However, the marketing of cosmetics for men still retains a heavily masculine sensibility, but this is changing.

Artist Connective Member Josh DeMarco's Key to Keeping His Barbershop Clean and Proper
He relies on BARBICIDE products to ensure that his Philadelphia-based space is sanitized and ready for guests.

Post-pandemic Barbering: What's Next?
We spoke with one barber who pivoted to a new career path within the industry and one who says retraining is the key to continued success.

My Most Meaningful Tattoo: Inked Barbers on the Story Behind the Tat
The memories and meaning behind their inked art.

Macho Makeup Part Two: The Photo Shoot
Before you click a camera, know this: why are you creating the images? The success of a photoshoot hinges on your answer. Even if it’s just for fun, set a goal or purpose and stay focused to attain good results, otherwise, it’s like shooting fish in a barrel—you might get a nice photo, you might not.

Trending Haircut: Pompadour with a Twist
Patrick Butler, Technical Director — Education/Operations at Floyd’s 99 Barbershop, breaks down one of the freshest cuts for fall.

Macho Makeup Part One: The Concept
In planning our photo shoot, we asked the question: men with makeup, what is it? They have to be men who wear cosmetics for a more significant reason than to cover up a pimple. They want to look better and maintain an air of naturalness. It has to complement their lifestyle, I said to the team.

Andis Rebrands
The iconic barbering company is putting creators — from renowned hairstylists to ranchers and groomers, to people cutting hair at home — at the forefront.

How Fellow Barber Has Promoted the Barbershop Renaissance
Founder Sam Buffa has reinvented the barbering experience, putting his artists at the center.

Floyd’s 99 Barbershop Introduces Revive Hair and Body Wash
Multipurpose shampoo, face and body wash simplifies the cleansing process without sacrificing ingredient quality or formula.

Hair Loss Meets Its Match: Celso Enrique Rivera on the Joy of Hairskeen
Liberate your clients from the stress and embarrassment of male pattern hair loss with Hairskeen's super-realistic hair pieces.
Sponsored by Hairskeen

Is Male Grooming Booming?
A new study out of the United Kingdom shows younger males are more likely to take advantage of spa services. Find out what they want.

War Paint for Men Opens Men's Makeup Store in London
Visit the War Paint store and you’ll find more than makeup: A fresh trim from the mental health non-profit Lions Barber Collective, bespoke products made for your skin while you wait, an interactive virtual makeup conversation with Founder Danny Gray and much more.


