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Career|Articles|Aug 10, 2022

What Guys Wanna Know

It's time to shatter the male grooming ceiling. Men want to have good skin, great hair, and nice nails, too. And they're looking to their salon professional and barber to help a guy out.

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In The Know|Articles|Oct 3, 2021

Macho Makeup Part Two: The Photo Shoot

Before you click a camera, know this: why are you creating the images? The success of a photoshoot hinges on your answer. Even if it’s just for fun, set a goal or purpose and stay focused to attain good results, otherwise, it’s like shooting fish in a barrel—you might get a nice photo, you might not.

In The Know|Articles|Sep 26, 2021

Macho Makeup Part One: The Concept

In planning our photo shoot, we asked the question: men with makeup, what is it? They have to be men who wear cosmetics for a more significant reason than to cover up a pimple. They want to look better and maintain an air of naturalness. It has to complement their lifestyle, I said to the team.