
Men's Grooming Lounge Hammer & Nails Reports 270% Revenue Increase in 2021
Luxury Grooming Lounge Enjoys All-Time Revenue High, Sets the Stage to Double the Franchise System in 2022

Luxury Grooming Lounge Enjoys All-Time Revenue High, Sets the Stage to Double the Franchise System in 2022

Boulevard's director of education supplies tips on tapping into a lucrative market you may be undervaluing.

He's a popular nobody, a barber and educator who has combined humility with hustle and created a movement. And now he's launching a foundation to give back.

"It’s about texture… and texture doesn’t have a race." In the days following the killing of George Floyd in Minneapolis, the despair being shared by so many also served to propel Rodrick Samuels, a barber, educator, and owner, into action.

Tips from the experts ranging from why beards smell and how to neutralize odor to tips for getting a beard to behave, and the tools to tame it.

Under the direction of Simon Shaw, these haircuts and styles are inspired by the diversity of looks on soccer fans in the stands.

New perceptions of gender--more specifically, the greater acceptance of gender fluidity and things like choosing your personal pronoun — have opened the door to men’s acceptance of more traditionally feminine products and services. However, the marketing of cosmetics for men still retains a heavily masculine sensibility, but this is changing.

Before you click a camera, know this: why are you creating the images? The success of a photoshoot hinges on your answer. Even if it’s just for fun, set a goal or purpose and stay focused to attain good results, otherwise, it’s like shooting fish in a barrel—you might get a nice photo, you might not.

In planning our photo shoot, we asked the question: men with makeup, what is it? They have to be men who wear cosmetics for a more significant reason than to cover up a pimple. They want to look better and maintain an air of naturalness. It has to complement their lifestyle, I said to the team.

A new study out of the United Kingdom shows younger males are more likely to take advantage of spa services. Find out what they want.

Visit the War Paint store and you’ll find more than makeup: A fresh trim from the mental health non-profit Lions Barber Collective, bespoke products made for your skin while you wait, an interactive virtual makeup conversation with Founder Danny Gray and much more.

Beard styles come and go but a well-groomed and properly maintained one takes time and attention. We get an expert perspective from Master Barber Hassan DeMarco on how to keep gruff going and growing strong,

The CT Barber Expo is all about men’s grooming, attracting vendors, competitors, and guest traveling from all over the world.
In a survey of 2,000 men, 20% said that if they could bring one popular hairstyle from a bygone decade back into fashion, it would be the classic ’80s mullet.

A documentary for the Smithsonian National Museum of African American History & Culture (NMAAHC) tells the story of the Black barber shop and its evolution.

Despite the pandemic, barbers, stylists and pet groomers can now access interactive premium education from anywhere in the world.

Even in a pandemic, veterans are returning from active military duty to prepare for civilian careers that require them to return to school for additional education and training…often beyond what is covered financially by the GI Bill.