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Get ready for the next great British invasion. Daimon Barber, the London-based luxury brand of men’s hairstyling, grooming and skin care products sold at upscale barber shops, Harrods, Selfridges, and other high-end shops across the pond, is expanding its presence to include the U.S.

It all started with the Original Pomade created by Daimon, a seasoned London barber. Hence the name Daimon Barber. Louis Hayes-Davies later joined Daimon Barber and facilitated the creation of new and unique formulations to expand on the Original Pomade. Now Louis is at the helm as owner and Managing Director, Daimon Barber has become one of the most respected and sought-after brands in the men’s grooming category.

Daimon Barber has become synonymous with unrivalled quality and beautiful design, not to mention its complex fragrances. Yuzu Paste gets its distinctive scent from a sparkling aroma with wonderfully sweet, tart, and bitter elements that are subtle yet impactful. Texture Clay is scented with Ffig and frankincense to give a sophisticated and fresh scent. The Original Pomade is made with raspberry seed oil and Bbe propolis to nourish the hair.

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Known for its innovative, bespoke formulations, the brand includes a whole range of high-performance hair styling, skin care, beard care and shaving products that includes an exceptional Revitalising Moisturiser  with plant-based ingredients designed to hydrate and revitalize the skin. For the beard, the classic Beard & Stubble Softener contains nutrient rich avocado oil and aloe vera to keep facial hair healthy and the skin beneath feeling moisturised.

“The passion of creating these unique product formulas and then seeing them in high-end U.S. shops is a very proud and exciting moment for the brand,” Louis stated. "To launch and be part of this new journey is something we are so passionate about and look forward to the USA becoming our strongest partner.”

A year ago, parlaying on the success of the brand, Louis Hayes-Davies opened the Daimon Barber Hair Retreat to great fanfare in a three-story townhouse in Stratford-Upon-Avon. The flagship salon and outlet for Daimon Barber products offers guests a complete personal experience and a range of services from haircuts to facials to traditional hot towel shaves.

All Daimon Barber products are formulated with ingredients sourced from the U.K. and are 100% cruelty free, free from parabens and “nasty chemicals.” To experience Daimon Barber for yourself, visit www.daimonbarber.co.uk