Specializing in Men: Six Winners of "The Look" Competition
“The Look” competition shines spotlight on six pros from among Sport Clips Haircuts' 18,000 stylists.
by Anne Moratto
Anne Moratto
Director of Brand Content Strategy, MODERN SALON and NAILS
Anne Moratto’s well-rounded beauty career includes years in beauty public relations, beauty marketing, beauty manufacturing, and now, with MODERN SALON, in beauty publishing. The through-line has been an intense interest in all things beauty and a sincere appreciation for the skilled artists and entrepreneurs who make the industry so vital, compelling and creative.
Anne has been honored to be a judge of the North American Hairstyling Awards (NAHA), and the Wella TrendVision Awards. She has launched and hosted the MODERN SALON Independent Boot Camp and the brand-first Indie Pro Awards. As a subject matter expert, Anne has been tapped for her industry expertise by many media outlets. She has been a guest on a Global Wellness Summit webinar discussing the beauty industry and the COVID pandemic, on a virtual conference for the Professional Beauty Association (PBA) and their Executive Summit, and has had the pleasure of sharing the stage with many beauty industry luminaries. She has interviewed beauty legends, billionaire beauty business changemakers, and countless beauty makers and she is grateful there are still so many stories to tell. Anne, a native of Wisconsin, lives with her family in Los Angeles, CA.
Shag Time: How @Jayne_EdoSalon Continues to Reinvent the Shag Haircut
Organic cutting at its best, Jayne Matthews is now sharing her technique in classes that teach you how to balance on the razor's edge.
by Anne Moratto
Sam Villa Shares the Ultimate Angle for Razor Cutting
How many of you have recommended a razor cut to that client who had just one unfavorable end result with a razor? You know the one, “I don’t ever want my hair to be cut with a razor again!” Here's how to gain confidence in razor cutting and pass it along to your client.
by Anne Moratto
Schedulicity Gives $10K Monthly Grants to Salon and Barbering Industry Professionals
Ok, listen up. This is open to licensed stylists and barbers who post a video to Instagram with the hashtag #SchedulicityCares, explaining how the money would be used.
by Anne Moratto
Top Tips for Introducing Hair Color to Your Male Clients
Men are open to hair color, but, according to salon owner, educator, platform artist, and entrepreneur Marco Pelusi, you must be the one to start the conversation.
by Anne Moratto
Why Beards Smell and How to Neutralize the Odor
That gorgeous gruff may be well-groomed but that's not always enough to prevent odor buildup. A product from Clubman combats the dreaded beard musk.
by Anne Moratto
Beard Care: How-To Achieve Well-Groomed Gruff
If your client is sporting some facial hair, help him keep it looking healthy and handsome with these top tips and products.
by Anne Moratto
Hair Skills Lead to Beauty Inclusivity: Learn from “Black Panther” Hair Designer, Founder of Hair Scholars
“The lack of inclusivity can be solved but we have to change ourselves and our human perspective. It is a hard but simple answer--education."
by Anne Moratto
#BarberLove: CT Barber Expo May 18-20
One of the best days on the barbering calendar, this show has grown every year.
by Anne Moratto
Creative Courage: How One Artist Combined a Love for Hair, Music and Film
This stylist never gave up on the things he loved and found new passions along the way.
by Anne Moratto
Winners of Sport Clips Haircuts “The Look: Student Edition” Will Travel to Vegas
Cosmetology students have the opportunity now through February 4 to submit their work in men's haircuts for the chance to win a trip to the Sport Clips Haircuts National Huddle in Las Vegas. The trip is from April 6-9, and winners will be able to meet and learn from some of the industry's best.
by Anne Moratto